diff --git a/crates/client/src/telemetry.rs b/crates/client/src/telemetry.rs
index 1a0238cd0f9ee8242b79e3581d2520770c0d1346..3aff42d3358b8dd9a8bf4ad1ba08d736ac00f449 100644
--- a/crates/client/src/telemetry.rs
+++ b/crates/client/src/telemetry.rs
@@ -157,13 +157,16 @@ impl Telemetry {
         self.executor
             .spawn(
                 async move {
-                    let device_id = if let Ok(Some(device_id)) = db.read_kvp("device_id") {
-                        device_id
-                    } else {
-                        let device_id = Uuid::new_v4().to_string();
-                        db.write_kvp("device_id", &device_id)?;
-                        device_id
-                    };
+                    let (device_id, is_first_time_start) =
+                        if let Ok(Some(device_id)) = db.read_kvp("device_id") {
+                            (device_id, false)
+                        } else {
+                            let device_id = Uuid::new_v4().to_string();
+                            db.write_kvp("device_id", &device_id)?;
+                            (device_id, true)
+                        };
+
+                    this.report_start_app(is_first_time_start);
 
                     let device_id: Arc<str> = device_id.into();
                     let mut state = this.state.lock();
@@ -260,6 +263,13 @@ impl Telemetry {
         }
     }
 
+    pub fn report_start_app(self: &Arc<Self>, is_first_time_start: bool) {
+        self.report_event(
+            "Start App",
+            json!({ "is_first_time_start": is_first_time_start }),
+        )
+    }
+
     fn flush(self: &Arc<Self>) {
         let mut state = self.state.lock();
         let mut events = mem::take(&mut state.queue);
diff --git a/crates/zed/src/main.rs b/crates/zed/src/main.rs
index 74a38599ece2fc139328c893a2af1ec4927f5487..168152eface517825b26c17a687d77b82448f798 100644
--- a/crates/zed/src/main.rs
+++ b/crates/zed/src/main.rs
@@ -150,7 +150,6 @@ fn main() {
         let project_store = cx.add_model(|_| ProjectStore::new());
         let db = cx.background().block(db);
         client.start_telemetry(db.clone());
-        client.report_event("start app", Default::default());
 
         let app_state = Arc::new(AppState {
             languages,